This quote by Albert Einstein is truer than ever. Our beliefs and thinking are all based on the industrial age of functionality and linear thinking. Based on that thinking, we organize our companies, create brands and use advertising agencies and consultancies to help us. But the world has changed. Functional, linear thinking is being replaced by holistic, systemic thinking. Product sellers are being replaced by storytellers. Purpose-driven, systemic companies & brands radically outperform their traditional counterparts. These purpose-driven storytellers beat their functional competitors by a landslide. We offer you a unique opportunity to turn your company or brand into a high-performance motivational story, significantly reducing your advertising & consultancy costs.